Insulting Consumer Intelligence


10 Feb Insulting Consumer Intelligence

I’m lucky in the fact that I’ve been involved in the health and nutrition for a “few” years and that my BS Detector is decently developed. I can usually figure out if a product is bogus or not with just a bit of info on it. But what really chaps my hide is the drivel marketers come out with to support a crappy product and try to spin it as good for you.

For example, no names mentioned, but, a certain company is currently running a campaign on how some of the ingredients in their product (which carries a warning label, btw) are also found in healthy foods like bananas and carrots. That’s like saying an atomic bomb uses reactive core materials which are also found in lifesaving equipment like MRI and CAT scan machines, so it must be okay.
Am I the only one insulted here? Do they think that having over 8000% of the DV for vitamin B12 can be negated by pointing out and saying, “Well, B12 IS found in healthy foods”?
I’ll be the first one to stand up and say that the DV are not really enough for optimal health, but when a product provides the B12 equivalent of 1300 egg yolks (one of the best food sources of B12), something is askew. As the old saying goes, “the dose dictates the poison” and in this case I believe it rings true.
I’m off my soapbox now, but don’t let the marketing spin get to you. When it comes to your health, that marketing guru won’t be there for you when your health fails due to a dangerous product. Use your good judgment when choosing nutritional products, and if something carries a warning label, no matter how much they tell you it’s full of good things from nature, it’s probably not best for your health.
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